Uber’s mission is to be able to offer reliable transportation, anywhere and for everyone. In 2010 they started solving a simple problem: how to get a taxi ride with just pressing  a button? More than eight years and five billion trips later, they started to take on an even bigger challenge: reducing pollution in cities. Pride Amsterdam is a great opportunity for them to participate with employees, drivers and cyclists who are committed to Uber every day. If they are ‘out, loud & proud’, then we should be. And because the international office is located here in Amsterdam, this is their chance to show what they stand for.

Photo UBER 2017