Pride Amsterdam
Canal Parade boat

#62 Foot Locker Europe

LACED WITH PRIDE At Foot Locker, our mission is to inspire and empower youth culture, and we live by a strong purpose to give youth the tools and platforms to build a more progressive future together. We believe in standing up for what you believe in and creating new & better ways forward. We are […]

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LACED WITH PRIDE

At Foot Locker, our mission is to inspire and empower youth culture, and we live by a strong purpose to give youth the tools and platforms to build a more progressive future together. We believe in standing up for what you believe in and creating new & better ways forward.

We are committed to fuelling a shared passion for self-expression, creating unrivalled lifestyle experiences for our customers and to be at the heart of the sport and sneaker communities. In alignment to the theme of ‘My Gender, My Pride’, at the core of everything we do is authenticity, and we empower youth in the LQBTQ+ community with the freedom to be all of themselves, breaking down barriers put on them to fit old societal norms.

Foot Locker Europe will participate for the first time, in Pride Amsterdam, bringing to light the interlaced relationship between the sport & sneaker communities and the LGBTQ+ communities. We want to provide a fun and inclusive experience that inspires youth to be all of themselves with an engaging boat that shares our message of being Laced with Pride. Inspired by, and with the support of our employee resource group that provides a forum for education and awareness supporting the professional growth of LGBTQ+ individuals, our boat will be providing the platform for our community to shine onboard. “