Pride Business Club
To involve the business community more closely in achieving our goals, the Pride Business Club has been established. As a member of the Business Club you join a network of professionals who care about diversity and the emancipation of LGBTQI+ people and who support us financially, creatively and substantively through their civic engagement.
To become a member, an organisation must have a demonstrable diversity and inclusion policy. Before membership is confirmed, a vetting committee checks for any signs of pinkwashing. This ensures the club is not only visible but also credible.

Join the Pride Business Club!
As a member you support one of the most visible platforms for inclusion in the Netherlands. You link your organisation to a network that combines content, impact and visibility, and you help Pride Amsterdam keep the festival sustainable, accessible and culturally relevant.
- You increase the visibility of your internal D&I policy.
- You join an active network of more than 100 social partners.
- You help Pride Amsterdam progress financially and substantively.
Club Benefits
- A recognisable place within the Pride network and at corporate events.
- Access to meetings, content sessions and relevant festival news.
- Connections with other companies that treat inclusion as policy, not a campaign.
Sign up
Sign up for the Pride Business Club can be found via the registration form. Send the completed form, including your company logo, to [email protected].
Companies whose communications are not exclusively aimed at the LGBTQI+ community may only take part in the boat parade if they are members of the Pride Business Club.
Costs, involvement & visibility
The total costs of the boat parade are approximately €730,000. Part of this is covered by a subsidy from the City of Amsterdam and by revenue from boat placements along the route. Without participating Pride Business Club members, the costs of taking part would be much higher. This club helps Pride Amsterdam keep the parade accessible to social organisations, smaller communities and activist participants.
View our more than 100 members







































































































